Innovatively Developing Online Insurance Business of China Post

摘要

Online insurance has many merits,such as the low cost and the high efficiency,etc..It has the realistic possibility that China Post takes the road of e-commerce and utilizes the postal comprehensive computer network and its facilities to run postal online insurance usiness.Proceeding from characteristics and the current situation of online insurance,this paper deeply demonstrates and analyzes the strategy and prospect of innovatively developing the postal online insurance business.The paper also positions the postal online insurance business on insurance market and proposes that talents and good service are the key to succeeding in developing the postal online insurance business.