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Kenaf Commercialization: Key Strategic Questions

机译:Kenaf商业化:关键战略问题

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Numerous research and development projects and hundreds of papers written over the last 30 to 40 years demonstrate the great potential of kenaf. Many of the participants in this conference have contributed to these efforts. Potential is very exciting. When we see great potential, we are full of hope and expectations. But, unrealized potential is disappointing and sad. Ten years ago, one kenaf researcher wrote: "There are rare occasions in the cycle of business that the technology, economics, industry cycle, social justice, politics, and the environment all come together and focus on a unique opportunity, requiring only capital and organization for a large result." During these ten years, we have seen some small results, but as yet, no large ones. We are still waiting for a commercial breakthrough that demonstrates to the world that kenaf is more than a "beautiful dream, "that kenaf is "commercial success. This paper does not address kenaf's potential. It addresses how kenaf can realize it's potential. We know a great deal about kenaf. Kenaf's potential is clear but how to realize the potential is still unclear. To encourage a practical focus on the challenges of commercialization, I raise several key strategic questions with the hope that conference participants can continue to mobilize the knowledge, skill and resources to make kenaf a commercial success.
机译:在过去的30到40年中,无数的研发项目和数百篇论文证明了洋麻的巨大潜力。这次会议的许多参与者为这些努力做出了贡献。潜力非常令人兴奋。当我们看到巨大的潜力时,我们充满希望和期望。但是,未实现的潜力令人失望和悲伤。十年前,一位洋麻研究人员写道:“在商业周期中,很少有技术,经济,产业周期,社会正义,政治和环境融合在一起,并专注于独特的机会的情况,只需要资金和组织取得很大的成果。”在这十年中,我们看到了一些小的结果,但是到目前为止,还没有看到很大的结果。我们仍在等待商业突破,向世界展示洋麻不仅仅是一个“美丽的梦想”,即洋麻是“商业上的成功”。本文并未探讨洋麻的潜力。它致力于洋麻如何实现其潜力。我们知道红麻的潜力很大,但红麻的潜力尚不清楚,为了鼓励人们切实关注商业化的挑战,我提出了几个关键的战略问题,希望与会者能够继续动员知识,使洋麻获得商业成功的技能和资源。

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