'More Like This' or 'Not for Me': Delivering Personalised Recommendations in Multi-user Environments

摘要

The television as a multi-user device presents some specificities with respect to personalisation. Recommendations should be provided both perviewers as well as for a group. Recognising the inadequacy of traditional user modelling techniques with the constraint of television's lazy watching usage patterns, this paper presents a new recommendation mechanism based on anonymous user preferences and dynamic filtering of recommendations. Results from an initial user study indicate this mechanism was able to provide content recommendations to individual users within a multi-user environment with a high level of user satisfaction and without the need for user authentication or individual preference profile creation.