An Analysis of Peer Presence Social Group Dynamics to Enhance Player Engagement in Multiplayer Games

摘要

In this paper, we seek to identify game design paradigms that enhance the player experience for multiplayer games in regards to engagement and immersion through social group dynamic emphasized level design based on peer presence. In order to identify these paradigms, we developed a 2D platform game consisting of several scenarios designed to invoke different sub-categories of peer presence social group dynamics such as group cohesion, peer pressure, leader-observer social identity role distribution and black sheep effects. We argue that risk and reward core game mechanics can be carried out or reinforced by the social group dynamics phenomena. A group of participants was monitored through gameplay, and administered surveys prior to, as well as following the game experience.Our study successfully found game design patterns which highlight specific behaviors within group dynamics, especially group cohesion and time-sensitive decision making with regards to peer pressure, which, compared to the single-player control group, increase players engagement and immersion during multiplayer gameplay. Our investigations into these player behavior patterns aim to help game designers enhance player experience in multiplayer games.