IT Foundations for E-commerce:A Survey of Executives in Five Caribbean Countries

摘要

Electronic commerce represents an important opportunity for businesses in developing countries, yet previous research hasshown significant barriers to success. Common barriers are internet access, web hosting, web site visibility, logistics, andelectronic funds transfer. During July and August 2004 the principle investigators visited business executives in fiveCaribbean nations to determine how these executives were overcoming known ecommerce difficulties. 36 businesses andgovernment agencies were interviewed. Executives described a number of successful strategies to work around commonproblems. The authors hope the results of this study will suggest improved strategies for SMEs in developing countriesseeking to use e-commerce to expand their markets.