SYSTEMS AND METHODS FOR SHORT IDENTIFIER BEHAVIORAL ANALYTICS

摘要

Embodiments relate to computing systems, methods, and non-transitory computer-readable storage media. Identifier collisions are determined in historical event data based on short identifiers associated with a first event location and short identifiers associated with a second event location geographically dispersed from the first event location. Behavior analytics are performed on short identifiers in the historical event data to generate behavioral models associated with the short identifiers. Adjusted behavioral models are generated based on the determined identifier collisions. A short identifier is obtained from a client device, and based on the short identifier, an adjusted behavioral model of the adjusted behavioral models is determined. An expected event frequency is determined based on the adjusted behavioral model and an actual event frequency is determined. An indication of a first new event value is transmitted to the client device based on a determination that the expected event frequency is less than the actual event frequency, whereby the client device displays a notification corresponding to the indication of the first new event value.