SYSTEMS AND METHODS FOR SHORT IDENTIFIER BEHAVIORAL ANALYTICS

摘要

Embodiments relate to systems, devices, non-transitory computer-readable storage media, and computer-implemented methods for performing behavioral analytics using short identifiers by obtaining historical event data for multiple events and multiple short identifiers, where each event is associated with a short identifier, selecting a first event location associated with a first event, selecting a second event location associated with a second event that is geographically dispersed from the first event location, determining identifier collisions based on short identifiers associated with the first event location and short identifiers associated with the second event location in the historical event data, determining an average percentage of identifiers collisions based on the identifier collisions that were determined, performing behavior analytics on the short identifiers to generate behavioral models associated with the short identifiers, and generating adjusted behavioral models based on the average percentage of identifier collisions.