PURPOSE: To expand style of use by providing an advertising carrier surface on value token chips or a card body. CONSTITUTION: A value token chip carrier, pref. of a credit card format has a card body 11 provided with a plurality of embossed rebates 12, into which value token chips 13 detachably held by connection means 14 are integrated. The value token chips 13 and the card body 11 are provided with a continuous flush advertising carrier surface 20.
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