The computer-based network system includes a first node having a data value, a medium for transmitting a network frame, and first and second node computers connected to the medium. The first node computer generates a numeric address based on at least a portion of the publication title, loads the data value and the publication title into the data field of the network frame, Address field, and is programmed to transmit the network frame to the destination address via the medium. The second node computer having a publication title associated with the data value, generating a numerical address based on at least a portion of the publication title, receiving a network frame having such numerical address from the medium, evaluating the received frame, If there is a publication title used to generate the numeric address in the data field, deletes the data value from the data field of the network frame, and if there is a publication title in the data field of the network frame And to discard the network frame if no publication title is used to generate the numeric address in the data field.;Also provided is a computer readable medium comprising a computer software program having a set of executable modules for transferring data over a network over a network frame, and a computer based networking method is also provided.
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