PURPOSE: A method for advertising/marketing research service about advertising effect increase and marketing research on the internet is provided to induct into an advertiser site by providing opportunities to apply for a prize, which the result can be confirmed instantly, to persons participating in an internet advertising and marketing research. CONSTITUTION: A member(102) who logs in an advertising/marketing research service site (104) requests the participation in a prize event and the relevant advertising/marketing research(A1). The advertising/marketing research service site(104) suggests the advertising/marketing research document for company goods selected by the member(102), and the member confirms the advertisement and inputs his answer for the marketing research(A2). The member(102) is inducted into an advertiser homepage(108) through the second prize application opportunity(A3). The result of the second prize application is automatically transferred to the advertising/marketing research service site(A4).
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