首页> 外国专利> SYSTEM AND METHOD FOR PRODUCT PLACEMENT INTO CINEMATIC MOVIE PRESENTATIONS UTILIZED IN CONJUNCTION WITH ELECTRONIC PRODUCT PURCHASE APPARATUS, PRINT ADVERTISING, INTERNET AND VOICE TELEPHONY SYSTEMS

SYSTEM AND METHOD FOR PRODUCT PLACEMENT INTO CINEMATIC MOVIE PRESENTATIONS UTILIZED IN CONJUNCTION WITH ELECTRONIC PRODUCT PURCHASE APPARATUS, PRINT ADVERTISING, INTERNET AND VOICE TELEPHONY SYSTEMS

机译:与电子产品购买装置,印刷广告,互联网和语音电话系统结合使用的将产品放入电影放映系统的系统和方法

摘要

The present invention is a method and system of commerce effectuating theadvertising and marketing of consumer product's through a system ofproduct placement opportunities within cinematic movie releases (the"Movie"). The system comprises a system wherein consumer productsand/or services (the "Products) are provided to a movie producer in orderthat during production, or through electronic manipulation during postproduction the Products are utilized in a manner so that they can be seen ina recognizable format within the confines of the produced Movie. TheProduct(s) are then listed in a print advertising format (the "Magazine")which is made available to Movie viewers at the theater/cinema at the timethey view the Movie. The Products may be further advertised in televisioncommercial format and trailer at beginning and/or end of the Movie. Aviewer is able following the completion of the Movie to purchase andarrange delivery of Products using an electronic Product purchase apparatusavailable at the theater/cinema (which may or may not be specificallyadapted credit card / debit ticket purchase machines). A viewer can furtherpurchase selected Product(s) after leaving the theater/cinema via voicetelephony, Internet and/or other means. The primary source of income for thesystem will be from advertiser(s) that utilize the system in order toadvertiseand market product(s) and/or a fee placed upon items sold via the system.
机译:本发明是一种实现交易的商业方法和系统。通过以下系统对消费品进行广告和营销电影发行中的产品放置机会(“电影”)。该系统包括其中消费产品的系统和/或服务(以下简称“产品”)按顺序提供给电影制片人在生产过程中,或通过后期的电子操作产品以某种方式加以利用,以便可以在在制作的电影范围内的可识别格式。的然后以印刷广告格式列出产品(“杂志”)当时可供剧院/电影院的电影观众使用他们观看电影。产品可能会在电视上进一步做广告电影开头和/或结尾处的商业格式和预告片。一种观众可以在完成电影后购买和使用电子产品购买设备安排产品交付在剧院/电影院有售(可能没有,也可能没有。改装的信用卡/借记卡购票机)。观众可以进一步通过语音离开剧院/电影院后购买选定的产品电话,互联网和/或其他方式。农民的主要收入来源系统将来自使用该系统的广告客户广告市场产品和/或通过该系统出售的商品收取的费用。

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