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SYSTEM AND METHOD FOR PRODUCT PLACEMENT INTO CINEMATIC MOVIE PRESENTATIONS UTILIZED IN CONJUNCTION WITH ELECTRONIC PRODUCT PURCHASE APPARATUS, PRINT ADVERTISING, INTERNET AND VOICE TELEPHONY SYSTEMS
SYSTEM AND METHOD FOR PRODUCT PLACEMENT INTO CINEMATIC MOVIE PRESENTATIONS UTILIZED IN CONJUNCTION WITH ELECTRONIC PRODUCT PURCHASE APPARATUS, PRINT ADVERTISING, INTERNET AND VOICE TELEPHONY SYSTEMS
The present invention is a method and system of commerce effectuating theadvertising and marketing of consumer product's through a system ofproduct placement opportunities within cinematic movie releases (the"Movie"). The system comprises a system wherein consumer productsand/or services (the "Products) are provided to a movie producer in orderthat during production, or through electronic manipulation during postproduction the Products are utilized in a manner so that they can be seen ina recognizable format within the confines of the produced Movie. TheProduct(s) are then listed in a print advertising format (the "Magazine")which is made available to Movie viewers at the theater/cinema at the timethey view the Movie. The Products may be further advertised in televisioncommercial format and trailer at beginning and/or end of the Movie. Aviewer is able following the completion of the Movie to purchase andarrange delivery of Products using an electronic Product purchase apparatusavailable at the theater/cinema (which may or may not be specificallyadapted credit card / debit ticket purchase machines). A viewer can furtherpurchase selected Product(s) after leaving the theater/cinema via voicetelephony, Internet and/or other means. The primary source of income for thesystem will be from advertiser(s) that utilize the system in order toadvertiseand market product(s) and/or a fee placed upon items sold via the system.
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