MULTIPERSONALITY AUTOMATED TRANSACTION EXECUTION SYSTEM WITH MACRO ACCOUNT

摘要

A dynamically branded transaction execution system has a plurality of memberinstitutions, a number of transaction execution machines (TEMs), and aprocessing and routing system to connect and process information between themember institutions and the TEMs. Each of the TEMs contains an identificationdevice, a user interface, and optionally a material device. When a customeruses one of the TEMs, the user interface is subsequently modified to either bedynamically branded such that it behaves as though it were owned by the memberinstitution for the duration of the customer's transaction or provides theuser the ability to conduct transactions involving accounts held at more thanone institution. Different ownership and licensing arrangements of thetransaction execution system with a plurality of membership institutions isprovided.