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Method and system for communicating advertising and entertainment content and gathering consumer information

机译:用于传达广告和娱乐内容并收集消费者信息的方法和系统

摘要

An effective, entertaining and rewarding way to advertise. Transforms advertising from something Consumers avoid to a drawing card that attracts the Consumers. Communicates Consumer Rewarded Advertising Vehicle Immersive Ad Bundles ("CRAV Ads"). The CRAV Ads include a Vignette, a Query, an optional Alert, and an optional Answer. Promoters can sell CRAV Ads to Advertisers. Promoters or Advertisers can use the Broadcast Network to promote future CRAV Ads. Promoters can use the Broadcast Network, the Device, the Information Gathering System, and the Data Storage Center to communicate the CRAV Ads to Consumers and to interact with Consumers. Promoters or Advertisers can use the Device, the Information Gathering System, and the Data Storage Center to gather Consumers'responses to CRAV Ads. Promoters can edit and/or distribute registration and response information to Advertisers. Promoters can select winners and distribute prizes.
机译:一种有效,娱乐和奖励的广告方式。将广告从消费者避免的东西转变为吸引消费者的抽奖卡。传达消费者奖励广告媒介沉浸式广告捆绑(“ CRAV广告”)。 CRAV广告包括小插图,查询,可选的警报和可选的答案。促销者可以将CRAV广告出售给广告商。推广者或广告商可以使用广播网络来推广未来的CRAV广告。促销者可以使用广播网络,设备,信息收集系统和数据存储中心来将CRAV广告传达给消费者并与消费者互动。促销者或广告商可以使用设备,信息收集系统和数据存储中心来收集消费者对CRAV广告的响应。促销者可以编辑和/或向广告商分发注册和响应信息。发起人可以选择获奖者并分配奖品。

著录项

  • 公开/公告号AU4956501A

    专利类型

  • 公开/公告日2002-04-22

    原文格式PDF

  • 申请/专利权人 FRANK S. MAGGIO;

    申请/专利号AU20010049565

  • 发明设计人 FRANK S. MAGGIO;

    申请日2001-03-29

  • 分类号G06F17/60;

  • 国家 AU

  • 入库时间 2022-08-22 00:39:46

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