SALES PROMOTION SYSTEM USING GIFT ENABLING INDIVIDUAL CORRESPONDENCE USING WEB SITE AND CUSTOMER MANAGEMENT AND RESEARCH SYSTEM INTERLOCKING WITH THE SAME

摘要

PROBLEM TO BE SOLVED: To allow an enterprise to increase sales of commodities and services by using a web site and improve the exactitude of development of a commodity itself and previous research.;SOLUTION: A special gift which is dedicated to a purchaser of a commodity of an advertiser and original is developed and provided for the purchaser. The gift is an original animal (hereinafter a dog) which is produced by composing a photograph or image data of the purchaser and resembles the purchaser and this imaginary dog is given an identification number (hereinafter ID) and made to reside in a virtual town at a web site. The purchaser makes the dog with the ID freely move and can converse with the dog. In the town, the advertiser advertises and positive connections are made because of the town of great amusement where only sensitive dogs live, thereby stably and greatly improving the information distributing and gathering power of the advertiser.;COPYRIGHT: (C)2003,JPO