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Using Customer Relationship Management Marketing Technology Internet Agent of Customer Management

机译:使用客户关系管理营销技术客户管理的Internet代理

摘要

PURPOSE: An agent business for managing an Internet customer using a CRM(Customer Relationship Management) marketing technique is provided to realize the customer's satisfaction management for a client and a client's customer by applying the professional customer management and a scientific customer management system. CONSTITUTION: A businessman registers as a member by connecting to a headquarter server through the Internet(30). The server receives the managing customer information, the anniversary days and the client information(40). The customer information is constructed into a DB of an off-line agency DB system(503). The customer of the businessman is requested to the off-line agencies of each region(610). The headquarter integrally makes the printings, a discount coupon and a business card by requesting the marketing, the PR and the advertisement to a regional businessman helping the off-line agency(640). The businessman searches the anniversary days of the customer by using the database(60). After confirming an address of the customer, the printing materials are directly sent to the customer via a mail, a fax or a SMS(Short Message Service) at the anniversary days of the customer(520,530).
机译:目的:提供一种使用CRM(客户关系管理)营销技术管理Internet客户的代理业务,以通过应用专业的客户管理和科学的客户管理系统来实现客户对客户和客户的满意度。章程:一名商人通过互联网连接到总部服务器,从而注册为会员(30)。服务器接收管理客户信息,周年纪念日和客户信息(40)。客户信息被构建到离线代理数据库系统(503)的数据库中。请求商人的顾客到每个区域的离线代理(610)。总部通过向帮助离线代理的区域商人请求营销,公关和广告来整体制作印刷品,折扣券和名片(640)。商人通过使用数据库(60)搜索顾客的周年纪念日。确认客户地址后,在客户周年纪念日将打印材料通过邮件,传真或SMS(短消息服务)直接发送给客户(520,530)。

著录项

  • 公开/公告号KR20020087681A

    专利类型

  • 公开/公告日2002-11-23

    原文格式PDF

  • 申请/专利权人 RYU JONG YEON;

    申请/专利号KR20010026598

  • 发明设计人 RYU JONG YEON;

    申请日2001-05-16

  • 分类号G06F17/60B0;

  • 国家 KR

  • 入库时间 2022-08-21 23:48:38

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