GENERATING CUSTOMIZED MARKETING MESSAGES USING AUTOMATICALLY GENERATED CUSTOMER IDENTIFICATION DATA

摘要

A computer implemented method, apparatus, and computer usable program code for generating customized marketing messages using automatically generated customer identification data. In one embodiment, real-time data for a customer is received from a set of cameras associated with a retail facility to form detection data. The customer is automatically identified using the detection data to form customer identification data. Automatically identifying the customer occurs without human input. A customized marketing message is generated for the customer using the customer identification data.