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USING INFORMATION FROM USER VIDEO GAME INTERACTIONS TO TARGET ADVERTISEMENTS, SUCH AS ADVERTISEMENTS TO BE SERVED IN VIDEO GAMES FOR EXAMPLE
USING INFORMATION FROM USER VIDEO GAME INTERACTIONS TO TARGET ADVERTISEMENTS, SUCH AS ADVERTISEMENTS TO BE SERVED IN VIDEO GAMES FOR EXAMPLE
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机译:使用来自用户视频游戏互动的信息来定位广告,例如,在视频游戏中投放的广告
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摘要
Information about a person's interests and gaming behavior may be determined by monitoring their online gaming activities (and perhaps making inferences from such activities). Such information may be used to improve ad targeting. For example, such information may used to target ads to be rendered in a video game being played by the person.
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