SYSTEM AND METHOD FOR LOCALIZED AND/OR TOPIC-DRIVEN CONTENT DISTRIBUTION FOR MOBILE DEVICES

摘要

A computer-implemented method for delivering targeted advertising in an asynchronous messaging-based social networking platform, the system comprising: providing a messaging server configured to managed asynchronous message delivery to a plurality of users, wherein a message comprises: a content title; a timestamp; a profile id, wherein the profile id is a unique identifier associated with a publisher of the message; and a message; providing a user authentication database configured to store and manage user authentication information for the plurality of users; maintaining a plurality of bindings configured to associate at least one user of the system with at least one other user of the system; storing an articles database configured to store messages within the system; identifying a plurality of publishers wherein each publisher posts a plurality of messages within the system; determining a plurality of channels; for each channel, associating a plurality of the publishers with the channel; and providing advertising within the system.