METHOD AND APPARATUS FOR CALCULATING CONTENTS EVALUATION SCORES BY USING USER FEEDBACKS, PARTICULARLY FOR CALCULATING THE EVALUATION SCORES OF CONTENTS BASED ON THE EVALUATION SCORES OF INDIVIDUAL ELEMENTS OF THE CONTENTS

摘要

PURPOSE: A method and apparatus for calculating contents evaluation scores by using user feedbacks are provided to identify important individual elements of content in order to calculate the contents evaluation scores by using the identified individual elements.;CONSTITUTION: Based on the user feedbacks for plural elements constituting contents, an individual element evaluation score calculator(320) calculates the evaluation scores for each individual element. A contents evaluation score calculator(330) sums up the evaluation scores for some of the plural individual elements. The contents evaluation score calculator calculates the evaluation score for the contents based on the sum of the evaluation scores.;COPYRIGHT KIPO 2011