This invention relates to a method for providing the flux is divided into the search advertisement area , system, and computer program product relates to a medium . According to one aspect of the invention there is provided a method for providing search advertisement , at least one of the steps of: receiving at least one bid information for the advertisement from the advertiser device search , the search advertisement area based on the at least one bid information step of merging at least some of the plurality of ad slots , and is the number of ad slots using the advertising slot and / or the merging of the slot unmerged provided a method comprising the step of providing at least one search advertising .
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