COUPON SELECTION SUPPORT APPARATUS, COUPON SELECTION SUPPORT SYSTEM, COUPON SELECTION SUPPORT METHOD, AND PROGRAM

摘要

Disclosed herein is a coupon selection support apparatus including: a commercial product information acquisition block configured to acquire commercial product information associated with a commercial product subject to a coupon; a commercial product analysis block configured to analyze a commercial product subject to a coupon; a usage log acquisition block configured to acquire a coupon usage log of each user; a log analysis block configured to analyze a purchase timing of a commercial product purchased by each user in the past; and a selection support block configured to predict a next purchase timing of the commercial product to preferentially present, at the next purchase timing, a coupon for the commercial product and coupons related with the coupon by the commercial product analysis block.