USER CUSTOMIZABLE REAL-TIME ONLINE MERCHANT EVENT PLATFORM UTILIZING PRICE VARIATIONS AND ASSOCIATED METHOD FOR INCREASING WEB SITE VISIBILITY

摘要

A user customizable, real-time, online merchant event platform utilizes price variations through at least one sales event for increasing website visibility. The platform includes a user interface configured to input: sale item identification, sale event duration for each sale item, a sale item price range, and a frequency distribution identifying the relationship of the price range and the associated sale items and the duration of the associated sales event. The merchant event platform generates a frequency distribution database utilizing the frequency distribution to identify the price of each sale item during the sales event. The merchant event platform includes at least one online web page displaying select sale item indicia, a price range for the sales items, a current price for an associated sale item, purchasing indicia for a sale item configured to facilitate consumer purchase of the associated sale item, and user related advertising indicia.