A method for distributing a quiz on a social network service, including: extracting, from a personal financial management application (PFMA), a spending history of a user of the PFMA, where the spending history includes a plurality of categories defined in the PFMA and a plurality of transactions performed by the user; selecting a category of the plurality of categories; selecting a question from a plurality of questions based on the category; generating an answer to the question based on the plurality of transactions within the category; adding, to the quiz describing a financial behavior of the user, the question and a plurality of response choices including the answer to the question; and distributing the quiz to a plurality of contacts of the user in the social network service.
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