DIGITAL DATA PROCESSING SYSTEMS AND METHODS FOR ELECTRONIC COMMERCE

摘要

Disclosed herein are methods and apparatus for electronic commerce. By way of example, in one embodiment such methods and apparatus enable a buyer's digital data processor to make requests to an on-line store to view purchase options for a selected product/service as well as to view benefits for consummating those transactions. Further, a store's electronic display/register or a handheld computing device may enable a shopper in a physical store to view such information and earn benefits. Those benefits may differ by item and seller and may include money and/or points. With such money and/or points having been accumulated through on-line and brick and mortar store purchases, e.g. in buyer's account, a buyer's digital data processor can facilitate redemption of the money and/or points at the same or other stores, for example to purchase additional items or for other purposes.