TARGETED INCENTIVE ACTIONS BASED ON THE NUMBER OF PEOPLE WITHIN A GEOGRAPHIC LOCALE

摘要

Offering an incentive to users of a mobile device based on the number of devices within a geographic locale. The incentive may be one or more incentives that a merchant is willing to offer only if there are a given number of users within a geographic locale. The incentive may be combined with additional incentives determined in various ways. A location identification module may determine the geographic location of mobile devices. An item identification module may identify that a merchant may be willing to offer an incentive only if there are a given number of users within a geographic locale and may identify an item specified by one or more of the given number of users within the geographic locale. An incentive module may transmit an incentive from a merchant who may or may not be within the geographic locale.