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Systems and methods of providing collaborative consumer-controlled advertising environments

机译:提供协作的,由消费者控制的广告环境的系统和方法

摘要

Targeted or other advertising may comprise one or more advertisements presented to multiple users in a virtual world environment such that participating users can interact with one another and/or with executed advertisements. Groups of users may be invited to participate in collaborative virtual world environments based on consumer contact lists or profiles establishing matching preferences for such groups. Synchronized data may be narrowcasted or broadcasted to invited users. Such data may define one or more virtual world environments as well as traditional and/or virtual world advertisements for execution in the shared environment(s). Advertisements may be selected based on one or more consumer preferences associated with one or more of the users participating in the shared virtual world environment.
机译:目标广告或其他广告可以包括在虚拟世界环境中呈现给多个用户的一个或多个广告,以便参与的用户可以彼此交互和/或与执行的广告交互。可基于建立这些组的匹配偏好的消费者联系人列表或简档来邀请用户组参加协作虚拟世界环境。同步数据可以被窄播或广播给受邀用户。这样的数据可以定义一个或多个虚拟世界环境以及在共享环境中执行的传统和/或虚拟世界广告。可以基于与参与共享虚拟世界环境中的一个或多个用户相关联的一个或多个消费者偏好来选择广告。

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