Virtual sample cabinet system and method for prescription drug marketing

摘要

A method is provided which provides functionality for doctors and staff to remotely electronically download a “virtual sample cabinet” software program from a central server onto their desktop computers or mobile technology devices to allow them to centrally search, review product information and insurance coverage, print or electronically send prescription drug sample vouchers and co-pay savings coupons to selected pharmacies. This eliminates the need for physician offices to manage and house physical drug samples, as well as offers a more convenient and efficient way to allocate, dispense and monitor needed drug samples and coupons for savings to their patients.;Additionally, the method helps patients to enroll into further savings on refills for their on-going medications through automatically scheduled coupons that are emailed (or mailed) to the patients thereby promoting more affordable compliance to their prescribed therapies.;A computer program system, which incorporates this method, increases effectiveness of prescription drug promotions over conventional means —while increasing productivity of providers and affordability to patients. All reporting by physician offices, affiliate groups, drug manufacturers and other participating parties can be accessed through the website administration login based on capture of redemption of each patient coupon or voucher through a network of reporting pharmacies.