Method and system to enable in-store dynamic digital coupon generation on a mobile device based on image recognition, online product comparison and integration with same day delivery systems.

摘要

#$%^&*AU2012101631A420121206.pdf#####Abstract A system and method to enable in-store dynamic digital coupon generation on a mobile device based on image recognition to enable online product comparison is disclosed. Under the system and method of the invention, consumers are able to capture via a mobile device an image of a physical products, utilising image recognition the mobile device then displays a listing of comparable products that can be physically delivered to the consumer within a predetermined time. The invention also allows for the generation of a dynamic digital coupon on the user's mobile device the value of which is determined by the attributes of comparable products that can be delivered to the consumer within the predetermined time by a different retailer to the one generating the coupon.