The present invention relates to an apparatus and method for extracting and presenting promising commercialized items to individual operators based on technology and market information, and displaying the supporting data together. Prospective commercialized item display device according to an embodiment of the present invention is a data collection unit for collecting the structured or unstructured data from a web page or an external database, a data storage unit for storing the collected data, language pattern or frequency from the stored data It includes a data analysis unit for generating promising data by extracting promising commercialization items as a basis, and a visualization unit for plotting and displaying the ranking results and supporting data in grid diagrams and graphs, respectively.
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