System and method for marketing in online shopping mall using the user's postscript of goods

摘要

The present invention relates to a marketing system and method in an online shopping mall using a product review period, and is intended to perform late product based marketing of a product purchaser who purchases a product through an online shopping mall. To this end, according to the present invention, there is provided a shopping mall server, which is connected to a shopping mall server through a communication network and transmits a product review item or gift selection information or purchase request information created or selected by a first user or a second user to a shopping mall server, One or more first and second user terminals for receiving and displaying one or more content items including detailed information of products and late product bulletin board information, a first user terminal for receiving a product usage review period from a first product purchaser, A purchase connection button for a later click sale is generated and posted on a product usage late board of the first product, and when a posted user-based purchase connection button of the posted first user is selected by the second user, A discounted price of the first product to which the predetermined discount rate is applied to the second user Including the Mall servers, provide marketing systems and marketing methods used by him at the online store and product reviews, and be able to promote the efficient marketing of the products published in the mall operator.