SYSTEM AND METHOD FOR CUSTOMIZING A PRODUCE SCALE MENU AT A RETAIL ENTERPRISE BASED ON CUSTOMER PURCHASE HISTORY

摘要

Disclosed is a system and method for customizing produce scale menus. Produce scales located in a brick-and-mortar store are associated in a database with different device codes, and customer purchase histories are associated in a database with different customer codes each identifying a different customer. Each purchase history contains items previously purchased by a corresponding customer. In response to receipt of a device code and a customer code, the device code in the database that matches the received device code is identified, the customer code in the database that matches the received customer code is identified, and if the purchase history associated in the database with the identified customer code contains one or more produce items, a produce menu displayed by the produce scale associated in the database with the identified device code is modified to display the at least one of the produce items in the purchase history.