Consumer centric online product research

摘要

Embodiments of the invention relate to providing online product research. Data related to an activity performed by a consumer at a first electronic commerce website is collected. The collected data includes information about a first product, and the information about the first product is stored as product research data. The product research data is associated with the consumer. It is detected that the consumer is accessing a location in a second electronic commerce website that includes information about a second product. The product research data is searched for data related to the information about the second product. The information about the first product is located in response to searching the product research data for data related to the information about the second product, and the consumer is presented with the information about the first product along with the information about the second product.