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SYSTEMS AND METHODS FOR DETERMINING SEGMENTS OF ONLINE USERS FROM CORRELATED DATASETS
SYSTEMS AND METHODS FOR DETERMINING SEGMENTS OF ONLINE USERS FROM CORRELATED DATASETS
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机译:从相关数据集中确定在线用户分类的系统和方法
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摘要
Systems and methods are disclosed for determining segments of online users from a correlated dataset. One method includes receiving, over a network, a plurality of datasets including user-related data of a plurality of users, each dataset being transmitted from a data owner; correlating, by at least one processor, the plurality of datasets into a correlated dataset; receiving a segmentation request for determining a plurality of users that qualify for a segment, the segmentation request including a set of segment rules to apply to the correlated dataset; determining, by accessing the correlated dataset, whether each user of the plurality of users qualifies for the segment based on the segment rule; and storing an indication of the segment in the correlated dataset for each user determined to qualify for the segment.
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