System and method for making personalised recommendations to a user of a mobile computing device, and computer program product

摘要

System for making personalised recommendations to a user of a mobile computing device. The system comprises at least one mobile computing device, a central processing unit, and a memory structure comprising a dataset of personalised data. The at least one mobile computing device is provided with a plurality of sensors arranged for collecting contextual data. The central processing unit comprises receiving means for receiving said collected contextual data. The central processing unit is arranged for combining information from the personalised dataset with the received contextual data, in order to obtain a personalised recommendation. The central processing unit is provided with transmitting means for transmitting the personalised recommendation to the user. The central processing unit is arranged for checking follow-up of the transmitted recommendation by the user by comparing the transmitted recommendation with contextual data received by the central processing unit. The central processing unit is further arranged for basing a further recommendation at least partly on said checked follow-up.