PROBLEM TO BE SOLVED: To provide an online donation system that does not limit a ripple effect to web business using avatars as a base in the circumstance of a flood of avatars, allows exchange of merits created by users based on any exchange conditions, and allows seamless donation of profit derived from the system.SOLUTION: An online donation system includes, in a server device for managing a game system, a WWA that allows conversion of variable data over a network into status data, an MM that allows exchange of merits relatable to the status data based on any exchange conditions set by users, and a CC that allows distribution of dividend to users according to game results corresponding to the merits.
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