METHOD AND APPARATUS FOR A VIRTUAL CLINICAL TRIAL SELF-RECRUITMENT MARKETPLACE FOR PATIENTS BASED ON BEHAVIORAL STRATIFICATION, PATIENT ENGAGEMENT AND PATIENT MANAGEMENT DURING CLINICAL TRIALS USING BEHAVIORAL ANALYTICS, GAMIFICATION AND COGNITIVE TECHNIQUES

摘要

Method, Apparatus and non-transitory computer readable media that enhance patient-recruitment and participation in clinical trials preferably includes structure and/or steps whereby one or more APIs are used to interface at least one Cognitive Analytics Value Inference and Intelligence - Healthcare (CAVII-H) server with the patient(s), Pharma participant(s), Contract Research Organization(s), Trial Investigator(s), and Healthcare Providers (such as a physician). The at least one CAVII-H server preferably use at least one of stored trial data, user medical data, user behavioral date, user application collected data user registration data, healthcare professional data to guide patient participation. Preferably, information is obtained from the users through plural interactive algorithms designed to sharpen and perfect patient selection, preferably throughout the life of each trial. This creates a global clinical-trial patient engagement, recruitment and retention marketplace, which is open to patents and all trial stakeholders.