Digital advertisement playback with demand based pricing and ancillary analytics

摘要

#$%^&*AU2016101818A420170309.pdf#####Abstract The present invention is directed to a system and method for advertising. More specifically the system and method of the present invention provides an integrated presentation platform for advertising. Under the system of the present invention the user to is able to design an advertisement via a graphical user interface provided by the platform. Once the user has designed the advisement they are able to distribute it via the platform to select the geographic locations within the advertising network associated with the platform or subsequent presentation.