METHOD AND ONLINE SHOPPING MALL SERVER FOR PROVIDING DYNAMIC PRICE SERVICE

摘要

According to an embodiment of the present invention, there is provided a method of providing a dynamic pricing service in an online shopping mall server, the method comprising: determining whether a time has elapsed from a point of application of the dynamic pricing service by a unit price fluctuation time; Confirming whether a purchase has occurred for a product sold through the dynamic price service during the unit price fluctuation time; Updating the price of the commodity to the initial price of the commodity regardless of the number of times the commodity is purchased when the purchase has occurred for the commodity and if the purchase of the commodity does not occur, Updating with a deducted amount; And providing the buyer terminal with the current price information and the current price change information with respect to the commodity, wherein the quantity of commodities that can be sold per unit price fluctuation time is limited. A providing method is provided.;