Disclosed herein are a method and system for predicting gender of a user at a social networking application. One or more address book entries from one or more address books [110] are retrieved by a gender prediction module [112] configured in a server [104], to create a reverse address book [116] of the user. Thereafter, name information [108] of the user is extracted from the reverse address book [116] to identify at least one gender connotation of said user. Said gender connotation is automatically compared with one or more pre-configured gender connotations stored in a storage unit [106] and gender of the user is predicted based at least on the comparison. [Fig. 1]
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