METHOD FOR PUSHING ADVERTISEMENTS ACCORDING TO CONTACT GROUP, AND PUSH SYSTEM

摘要

A method for pushing advertisements according to a contact group, and push system. The method comprises: recording type tags corresponding to contact groups, type tags corresponding to advertisements, and a matching relationship between the type tags corresponding to the contact groups and the type tags corresponding to the advertisements (S100); detecting a current advertisement type tag (S101); and performing, according to the current advertisement type tag, a matching operation to obtain a contact group, and pushing advertisements to the contact group matching the current advertisement type tag (S102). By matching contact group type tags and advertisement type tags to automatically push advertisements according to different types of customers, the method of the present invention enables precise advertisement delivery, allows users to receive advertisement information according to their own needs, and prevents the users from being bothered by advertisement in which they are not interested.