首页>
外国专利>
METHOD AND SYSTEM FOR DYNAMIC SCORE FLOOR MODELING AND APPLICATION THEREOF
METHOD AND SYSTEM FOR DYNAMIC SCORE FLOOR MODELING AND APPLICATION THEREOF
展开▼
机译:动态分数层建模的方法和系统及其应用
展开▼
页面导航
摘要
著录项
相似文献
摘要
The present teaching relates to dynamically generate a score floor model that provides a dynamically determined threshold metric to be used to select future bids that satisfy a first and second set of metrics. Feedback information is first received that relates to a plurality of bids previously submitted by a bidder to a publisher, wherein the feedback information indicates whether each of the plurality of bids has led to an impression. The first set of metrics specified by the publisher is obtained and the second set of metrics is retrieved. The score floor model with respect to the publisher is dynamically updated based on the feedback information as well as the first and second sets of metrics.
展开▼