To provide a personalized video distribution server that does not require much network capacity on the distribution server side, a personalized video distribution method, and HTML data used in the method.SOLUTION: A Web browser that has received first HTML data including a description of the value of personal information, a description that defines a video playback frame, and a description of a code that sends the personal information at a predetermined timing requests a video playback container according to the description that defines the video playback frame, a video playback container (second HTML data) including a description of a code that obtains the value of personal information set in the first HTML data and a description of a video composition playback code is incorporated as an inline frame on the Web browser screen, and a video reflecting the personal information is played back when the personal information value is passed to the video playback container.SELECTED DRAWING: Figure 7
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