Determining Importance of Investment Identifier to Content of Content Item

摘要

In some implementations, a computing system can determine how important an investment identifier is to a content item that mentions the investment identifier. For example, a content item may describe a story, event, etc., related to an investment identifier. The content item may mention the investment identifier by mentioning the investment identifier, proxies for the investment identifier, or other equivalents associated with the investment identifier. The computing system can determine locations in the content item where the investment identifier is mentioned and/or how frequently the investment identifier is mentioned. Based on the locations and/or frequency of mentions, the computing system can determine an importance score that represents how important the investment identifier is to the story described by the content item. The importance score can be stored in metadata for the content item and used when determining which content items to present to a user.