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Computerized promotion and markdown price scheduling
Computerized promotion and markdown price scheduling
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机译:电脑化促销和降价安排
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摘要
Systems, methods, and other embodiments associated with generating a price schedule are described. A inventory quantity for the item is allocated amongst a plurality of customer segments based at least on a predicted contribution of each customer segment to the objective function. For each customer segment, based at least on a quantity of inventory allocated to the customer segment, a promotion portion of the price schedule is determined that maximizes the objective function. A quantity of remaining inventory allocated to the plurality of customer segments at the end of the regular season is aggregated. Based at least on the aggregated inventory, a markdown portion of the price schedule for the item is determined that maximizes the objective function. The promotion portion and the markdown portion are combined to create a price schedule for the item.
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