AUGMENTING CONTENT FOR OVER-THE -AIR BROADCAST RADIO (AM OR FM) IN CONNECTED RADIO AND/OR ON MOBILE APPLICATIONS SYNCHRONIZED WITH OVER-THE-AIR BROADCAST RADIO

摘要

A synchronization server (130) creates an augmented radio listener experience by providing additional information, especially visual information (FIG. 3), over concurrent, parallel data connections (136) to a user device (140, 142, 144) during the radio broadcast. The additional information is synchronized to the radio broadcast item then playing over-the-air (antenna 112), based on an event message (208, 608) received by the synchronization server (130) from the radio station equipment (104) via middleware (120). The synchronization server can implement real-time interactions between connected radio listeners and a disk jockey dashboard (102) of the radio station. The synchronization server optionally can personalize advertisement content for transmission to user devices based on user profile information and audience criteria provided by the advertiser (Fig. 6).