A transfer unit that transfers the steel cord while maintaining a predetermined tension; a forming unit that winds and fixes the steel cord transferred to the transfer unit to a locking portion disposed with a predetermined width; and the forming machine wound to a predetermined width by the forming machine. A placement machine for arranging a steel cord on a piece of rubber sheet, and a forming machine includes a shaping portion for shaping by pressing a bent portion of the steel cord wound on a locking portion, and the placement machine includes the steel cord shaped by the forming machine. It includes a plurality of holding portions arranged in two rows with a predetermined width so as to hold the bent portion in a state disposed on the rubber sheet piece. Thereby, the steel cord is bent suitably, and the manufacturing apparatus of the rubber sheet containing the steel cord which can arrange|position the steel cord stably on the rubber sheet piece is comprised.
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