Optimistic Outlook: Diversified ALabama business weathers downturns and looks to better days ahead

摘要

DEMOPOLIS, Ala. While there is plenty of pessimism business these days, Roy Geiger, co-owner and vice president of Sumter Timber Co. (STC) is not buying it. "I think the next five years will be better than the five years past," he asserts. His assessment isn't based on the current economy—which stinks—nor has he found some loophole to circumvent today's rapid fire increase in operating costs. What he has done is build a highly diversified enterprise that provides needed services for both landownerswho grow the timber and mills that consume it.