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首页> 外文期刊>Smart Money: The Wall Street Journal Magazine of Personal Business >An 'industry of failure,' flooded with folks trying to build a better spatula
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An 'industry of failure,' flooded with folks trying to build a better spatula

机译:一种“失败的产业”,到处都是人们试图建造更好的铲刀

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摘要

EVERYONE WANTS to be an inventor. So when I had the opportunity to test-drive an idea at Quirky, a company that helps people commercialize their product ideas, I jumped at the chance. During a presentation at Quirky's industrial-chic Manhattan headquarters, 25-year-old founder Ben Kaufman wowed us with tales of how he took his first trip to China to sell the headphones he invented - while still in high school. I found myself fantasizing that my own idea - conjured up the night before - could yield a globe-trotting business trip. I was soon to learn, however, that the odds of seeing my product on a store shelf were less than 1 percent, according to the United Inventors Association. And those odds are getting worse every day, thanks to a flood of would-be inventors and "wantrepreneurs" egged on by reality TV shows and economic malaise, says Mark Reyland, the association's director.
机译:每个人都想成为发明家。因此,当我有机会在Quirky(一家可以帮助人们将其产品创意商业化的公司)中试行一个想法时,我就抓住了这个机会。 25岁的创始人本·考夫曼(Ben Kaufman)在古怪的曼哈顿工业总部的一次演讲中,向我们赞扬了他在高中时第一次去中国销售自己发明的耳机的故事。我发现自己幻想自己的想法-前一天晚上想到的-可能会导致环球旅行。但是,我很快就知道,根据美国发明家协会的说法,在货架上看到我的产品的几率不到1%。该协会理事马克·雷兰德(Mark Reyland)表示,由于真人秀和经济不景气引发的大量潜在的发明家和“企业家”的涌入,这些可能性每天都在加剧。

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