Crisis is serious, but will get over

摘要

When Prof. C.K. Prahlad speaks, the world listens, especially in these troubled times. Renowned as being one among the 50 greatest thinkers of the world today and the Number 1 Management Guru, he is an expert in evolving corporate management strategies. A prolific writer, he has authored several books on management, and propagated the highly acclaimed concept - Bottom of the Pyramid. A Paul & Ruth Mc Cracken University Professor at the Ross School of Business, University of Michigan, he lives with his wife Gayatri in San Diego, the US.