Webinar on Rebranding Your Company Added to ARM's Online Archive

摘要

ARM has added a recording of our most recent webinar, Tom Innis' case study of Lakeland Mold's rebranding as Avantech to the online archive for members to review at no charge any time. The presentation effectively provides a checklist for every step you need to take once you've committed to rebranding. It shares insight from multiple people in our industry, and provides countless examples employed by Avantech that you can replicate to fit your own needs. Tom also frankly shares the challenges, obstacles and mistakes they experienced.